<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=349935452247528&amp;ev=PageView&amp;noscript=1">
Search
word-map-thumb

The Alternative Board Blog

How Technology Can Boost Your New Employee Recruitment Efforts

Apr. 9, 2018 | Posted by The Alternative Board

Gone are the days of job-seekers finding jobs in a newspaper’s classified section. Even online job boards aren’t as effective as they once were. To be competitive in today’s marketplace, businesses need to leverage more advanced technology to attract, recruit and hire the high-quality talent they so urgently need.

The two most important trends at work today are the explosion of mobile technology and the equally pervasive growth of social media. Companies wanting to reach out to younger job candidates should re-evaluate their current resources and see where improvements could make the difference between finding the right person for the job and missing a great hire.

Here are tips to boost your recruitment efforts:

Focus your efforts on mobile outreach and distribution.

People are using their smartphones and tablets for an ever-widening range of activities, including the search for a new job. So, in crafting your job descriptions, be as succinct as possible and find wording that conveys excitement about the open position. Remember, people are viewing this content on a small (sometimes very small) screen, so don’t waste time on fluff and distracting graphics.

Make sure your website’s career pages are mobile-optimized.

If you succeed in interesting an applicant, the effort will be wasted if they use their mobile device to access the career page on your company’s website and find only a jumble of words and images. Websites must be optimized for mobile users, so the experience of searching through job postings is seamless.

Explore the use of mobile recruitments apps.

A variety of recruitment apps are available to aid companies in their candidate search. Undercover Recruiter profiles their “top five mobile job apps for sourcing candidates and making new connections.”

Look into automating recruitment-related activities.

Of course, nothing can replace the human touch in your recruitment efforts. However, certain ongoing functions—posting on numerous job boards, keeping track of submitted resumes, managing the interview process, etc.—can be streamlined by the use of automated HR software and systems. Freeing up your HR person or team to focus on more strategic aspects of their job will improve the efficiency of your recruitment campaigns. 

Want additional insight? Read 7 Steps for an Effective Hiring Process now to learn more

DOWNLOAD
Get serious about social media.

It’s likely you use social media to boost awareness of your brand and connect with current and prospective customers. But job-seekers also “live” on social media, and most of what they learn about your company comes from platforms like LinkedIn, Facebook and Twitter.

With this in mind, look to customize at least some of your social media content to appeal to this demographic. Sharing updates and images from employee events and other activities helps convey a sense of your company culture—a key element in moving a candidate to further explore your job openings. The idea is to promote your workplace as an exciting and creative environment for its employees.

Tap into your own social networks.

It’s essential to leverage the big social media platforms for communicating with prospective employees. But it can be equally effective to dig deeper into your own LinkedIn network (or other sites) and put the word out that you’re actively seeking job applicants.

In many cases, “people jump at the chance to help you because it means also helping a friend or contributing to their own networks,” notes Tech Target. “It’s a win-win-win strategy.”

With unemployment rates at a new low, the search for qualified talent is more intense than in recent memory. Exploring ways in which digital technology and social media can help focus your recruitment efforts may prove to be essential to success. 

Read our 19 Reasons You Need a Business Owner Advisory Board

DOWNLOAD

Written by The Alternative Board

Related posts

3 Technology Hacks to Improve Workplace Productivity
Aug. 31, 2021 | Posted by The Alternative Board
Ironically, technology enables us to get our work done anywhere and become more productive but also takes us down many time-wasting activities and paths. When we are on our devices, it is easy to get...
Why Your Business Needs Standard Operating Procedures
Aug. 26, 2021 | Posted by The Alternative Board
Running a business is a costly, time-intensive process. Costs and time can grow exponentially if an organization lacks a system whereby products are made, or services rendered in a consistent manner....
5 Productivity Hacks for Busy CEOs and Business Owners
Aug. 24, 2021 | Posted by The Alternative Board
It’s too bad there are only 24 hours in a day. Think what you could get accomplished if you had twice that time! Still, effective business leaders know how to make the most of their precious time....
5 Ways To Tell When Your Business Needs a System Overhaul
Aug. 17, 2021 | Posted by The Alternative Board
We all know that businesses need to accomplish many tasks each day for their companies to function. And they need to complete those tasks efficiently, smoothly, and quickly to thrive. As an...
How Technology Can Help Increase Productivity
Jun. 2, 2021 | Posted by Phil Spensieri
If you’ve been running a successful business the same way for a number of years, you may be a bit hesitant to implement change, especially when it comes to technology. For some, technology can be...
5 Tips for More Effective Meetings, Virtual and Otherwise
May. 27, 2021 | Posted by The Alternative Board
Among many things the COVID-19 pandemic changed in the world, the concept of business meetings has undergone a dramatic transformation. For many businesses, meetings that take place on Zoom or other...
6 Tips on Making a Family Business Partnership Work
Apr. 20, 2021 | Posted by The Alternative Board
We often hear stories about the difficulties of making a family business partnership successful. Yes, there are unique hurdles that differ from other types of business models, but with the right...
Time-Saving Tips for Hyper-Busy Business Leaders
Apr. 13, 2021 | Posted by The Alternative Board
There may be only 24 hours in a day, but with effective time management, business leaders can get a lot done within that limited timeframe. The key is taking steps to eliminate clutter and...
How to Build Employee Culture with a Remote Team
Apr. 6, 2021 | Posted by Phil Spensieri
Whether your staff have been working from home for the past year or rotating between home and the office, there is no doubt that for most of us there has been a change in our working environment....
12 Ways to Make Virtual Meetings More Effective
Mar. 30, 2021 | Posted by The Alternative Board
In today's workplace, you are highly likely to work with a team across the country (or even across the world). Therefore, a good understanding of making remote meetings work for you and your team is...