Running a business can feel lonely. The buck stops at the top, and every decision rests on your shoulders. It’s inappropriate to ask your subordinates for advice or support, so who are you supposed to turn to when you need guidance?
An experienced mentor is perhaps the most valuable resource available to business owners. Hiring a business coach can help CEOs get the personalized guidance they need to make the difficult choices necessary to create a successful company.
There are a few self-regulating groups like International Coach Federation and the International Association of Coaching that certify coaches. These certifications are indicative of formal training and adherence to a code of ethics. However, there isn’t a licensing requirement to become a coach and many great coaches aren’t certified. At TAB, all our Facilitator / Coaches are certified through a combination of onsite and e-learning. TAB Facilitator / Coaches walk the talk with access to online hotlines, yearly courses, advanced trainings and workshops and a robust Learning Management System.
Business coaches are typically expert entrepreneurs or executives who know how to grow successful businesses. They share that experience to help other business owners reach their goals.
Hiring a business coach is like having a highly experienced partner in your corner. They provide personalized advice that can help you navigate the rough terrain of running a business. That may include things like defining goals, crafting strategies for growth, or devising a plan for reviving a struggling brand.
There are a few self-regulating groups like International Coach Federation and the International Association of Coaching that certify coaches. These certifications are indicative of formal training and adherence to a code of ethics. However, there isn’t a licensing requirement to become a coach and many great coaches aren’t certified.
Do you feel something’s keeping your company from reaching its full potential? If so, it may be time for business coach. Here are three telltale signs you would benefit from coaching:
What makes coaching worth the investment of time, energy, and money? There are many benefits of business coaching, but here are six of the most important reasons to enlist outside help.
Doing what you do best, and helping your team do the same, increases efficiency and morale. That’s a recipe for massive productivity gains. Plus, a coach will also hold you accountable for the goals you set, which increases the likelihood you’ll meet them.
A good coach will help you clarify your goals, craft a solid strategy, identify which actions are most likely to increase profits, and hold you accountable for implementation. That usually adds up to more money in the bank.
The qualities people value most in a business coach, according to a Small Business Pulse Survey by The Alternative Board, include insight, coaching style and philosophy, character and integrity, areas of expertise, experience, and trust.
Respondents to the survey also expect coaches to ask the right questions, focus on measurable change, conduct a thorough business assessment, and tackle the tough issues.
How do you find a coach who meets all of those criteria? After asking peers for referrals, research your top candidates to review their experience, credentials, and testimonials. Doing short interviews with your favorites is the surest way to find the person with whom you have the best chemistry.
When Doug Hohener of CreativeWorks Marketing found himself needing to grow his business beyond a one-man show, he knew he was heading into uncharted territory. As a young entrepreneur, the thought of hiring employees and moving into an office space was anxiety-inducing.
Hohener needed advice, so he joined The Alternative Board. It gave him the opportunity to work with a business coach:
“One thing I’ve learned is that change is part of growth,” he says. “It makes us all nervous. But if things stay the same, nothing will happen.”
Working with a business coach, and having a peer advisory board, at that critical moment transformed Hohener’s business.
“Without TAB, I wouldn’t be where I am today,” he says. “I joined TAB at a time where I was either going to go back to consulting or jump in with two feet and go for it. I’ve never looked back.”
CreativeWorks Marketing has grown into a full-range and award-winning marketing agency. The company has also gone from a one-man shop to a team comprised of researchers, strategic thinkers, creative directors, account executives, digital media specialists, media buyers, graphic designers, web developers, and video production professionals.
TAB Business Coaching and business growth strategies provides a trusted advisor you can count on to help you increase business performance, work through business opportunities and challenges, as well as achieve greater success.
During your initial business coaching session, you and your coach will identify the areas of your business that are most in need of attention and focus. You’ll also determine the key business opportunity or challenge you’ll take into your first business advisory board meeting.
Going forward, your business coaching sessions will focus on your progress toward achieving those action items that you, your business coach, and your TAB board have determined are the key steps toward achieving your overall strategic vision.
TAB Business Coaching will make you focused with more balance—and what feels like more time in your schedule—to sit back and soak up the rewards of success. The result of your ongoing business coaching sessions is the freedom to truly live the personal and professional life you desire.
Many business owners credit their success stories in part to having a great business coach. Whether you are in the business start-up phase or have run your business for decades, you can benefit from coaching. With the right advisor in your corner, you’ll get the clarity, strategy, and accountability needed to take your business from where it is today to where you want it to be in the future.