<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=290086984736480&amp;ev=PageView&amp;noscript=1">
word-map-thumb

The Alternative Board Blog

Is Your Business in Red Queen Mode?

Jun. 25, 2013 | Posted by The Alternative Board Worldwide

Last week, we honed in on your business' "one thing" and how it defines your Driving Critical Success Factor (DCSF).

How does your DCSF address the Red Queen syndrome?

 

Red Queen syndrome - “It takes all the running you can do, to keep in the same place.”

 

Your DCSF provides the beacon to keep coming back to as you evaluate opportunities and make decisions. As Stephen Covey advises, Put First Things First. That is, focus on importance rather than urgency (<- tweet this!). Your DCSF provides you with the mechanism to focus on what is important. It prevents the tyranny of the urgent.

To illustrate this, consider an example of how your DCSF can help your decision making. The DCSF in this example is to break into the pharmaceuticals industry. If your executive team is trying to decide which new modules to add to your product, the DCSF would help prioritize features that would benefit the pharma industry. You might say that you meet with your management team all the time and they are already aligned with your most important priority - your Driving Critical Success Factor. If that's the case, that's great. But in our experience, many business owners would not be able to say that.

Want additional insight? Download Hiring a Business Coach for Your Small Business now 

DOWNLOAD

But let's go a step further which illustrates how the DCSF can truly impact your business. It can drive your DCSF down to the day-to-day decisions of every employee in your organization. For example, one of your telemarketers might be on the phone speaking with a prospect who is a consultant. The telemarketer finds out that the consultant works in the pharma industry. They have a good rapport on the phone. The telemarketer explains how their product could apply to pharma and asks whether the consultant could provide an introduction to one of their customers.

Having a DCSF and ensuring that all of your employees are aware of it can have an amazing impact on your business. Without it, you probably felt like your employees are out of sync with your priorities and that it is all up to you to make your priority happen. The beauty of a DCSF is that now every one of your employees is making day-in and day-out decisions that are aligned with your key priority.

What is your Driving Critical Success Factor?

photo credit: LordFerguson via photopin cc  7H2TJZJAP4QA

Read our 19 Reasons You Need a Business Owner Advisory Board

DOWNLOAD

Written by The Alternative Board Worldwide

Related posts

Keep Your Team Productive and Motivated in Our Uncertain Times
Feb. 14, 2019 | Posted by The Alternative Board Worldwide
There’s a great deal of uncertainty in the world today, some of which directly (or indirectly) affects the businesses you lead. Political, financial, cultural and religious upheavals generate what...
5 Tips on Reducing Workplace Distractions
Feb. 12, 2019 | Posted by The Alternative Board Worldwide
These days, employees are faced with an unprecedented onslaught of workplace distractions, chief among them all the apps and digital sideshows that now pervade everyone’s consciousness. No wonder...
Leadership Part II: Why be a Boss when you can be a Leader?
Feb. 6, 2019 | Posted by Phil Spensieri, TAB York Region
In my past 30 years of business I have met thousands of business owners and while all of them have been the ‘boss’, not all of them have been leaders. How to be a better leader is a topic that comes...
A Quick Guide to Hiring a High Performing Sales Team
Jan. 29, 2019 | Posted by The Alternative Board Worldwide
A quality salesperson is vital to sales team success This individual is responsible for generating leads and closing sales, which translates into revenue-generating activities for your organization....
5 Common Recruiting Mistakes and How to Avoid Them
Jan. 24, 2019 | Posted by The Alternative Board Worldwide
You don’t need us to tell you—the goal of hiring talented, qualified job candidates is now a lot harder to achieve than it once was. Businesses are pursuing a wide range of strategies in order to...
Management Skills Part 1: Transitioning from Employee to Manager
Jan. 22, 2019 | Posted by Phil Spensieri, TAB York Region
In my work with business owners, many of them have expressed a desire to transition a certain employee to a more senior role at their company. However, this promotion sometimes doesn’t happen because...
Leadership Tips in a Time of Rapid Business Growth
Jan. 22, 2019 | Posted by The Alternative Board Worldwide
Solid leadership is critical during every phase of a company’s evolution. This is probably most important during a time when a business undergoes a period of rapid growth. According to serial...
A Guide to Securing a Small Business Loan
Jan. 15, 2019 | Posted by The Alternative Board Worldwide
Start-ups and companies in early growth stages often need an infusion of cash to keep their businesses afloat. It’s also true that more established firms can benefit from a short-term loan in order...
Why More Female Business Owners Are Joining Boards
Jan. 10, 2019 | Posted by Phil Spensieri, TAB York Region
It’s encouraging to see more women business owners joining boards. I’ve found that most women in management, specifically on boards, offer a different style of leadership and a fresh perspective,...
5 Leadership Traits that are essential for Business Owners and CEOs
Jan. 3, 2019 | Posted by The Alternative Board Worldwide
Do successful business leaders and CEOs exhibit the same qualities across the board? Generally speaking, the answer is “yes.” Specific personality and character traits can be identified as essential...