<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=349935452247528&amp;ev=PageView&amp;noscript=1">
Find out where you can get a Taste of TAB... our global events blast is on!
Search
word-map-thumb

The Alternative Board Blog

3 Surprising Trends That Will Change the Way You Run Your Business

Feb. 9, 2023 | Posted by The Alternative Board

There has been a lot of talk lately about Artificial Intelligence and how it is poised to change how nearly every business owner runs and grows their company. And it’s already happening. The recent introduction of ChatGPT has expanded curiosity into artificial intelligence and ignited interest into how to best leverage the tool in everyday business operations. It is by all accounts pretty impressive stuff. Even the big dogs like Google and Microsoft are adding the technology to their platforms and browsers.

While AI is expected to quickly impact nearly everything we touch, it isn’t the only factor transforming the way we do business in our post-pandemic world. 

1. The Expected Rise of E-Commerce

If your business is not engaged in e-commerce, now might be the time.

E-commerce boomed during the pandemic. Shopify reported nearly a $900 billion increase in e-ecommerce sales throughout Covid lockdowns. While online sales have certainly leveled off a bit since then, the global industry is still up more than 20% compared to pre-pandemic levels and is expected to grow to more than $8 trillion in the next three years.

To add e-commerce to your business strategy, first evaluate your cash flow, available resources, manufacturing options, and shipping dynamics.

Click here to register for our free webinar titled “The Seven Levers of Cash Flow: How Small Incremental Changes Can Make an Immediate Impact to Your Bottom Line.”

Next create a selling strategy that aligns your product or service with market demands. Establish an online presence on sites where your customers frequent. Consider low-cost, high-yield engagement campaigns on social media.

If you already offer your products and service online but want to increase your e-commerce sales, think about investing in advanced software solutions. There are a lot of great ones out there to choose from.

2. The Emergence of Quiet Hiring

The employment sector has been incredibly volatile over the last few years. Work-from-home dynamics, the Great Resignation, and Quiet Quitting all made hiring and employee retention a bit of nightmare for many organizations.

Now business owners and HR departments are starting to regain some semblance of control by implementing what is being called a Quiet Hiring strategy. Quiet hiring takes the focus off employee acquisition and instead emphasizes internal talent mobility.

Quiet hiring is expected to really take hold in the coming year, as businesses create ways to engage, support, and elevate their current teams to meet operational goals. By implementing mentoring programs, leadership development initiatives, and other career growth opportunities throughout their organizations, businesses gain employee loyalty and are no longer hobbled by an unenthusiastic labor pool.

Quiet hiring can also have a dramatic impact on creating a positive company culture. It is really a win-win for both employees and business owners.

Click here to read “Mentorship 101: How To Develop the Next Generation of Top Talent.”

3. Authenticity As a Calling Card

The pandemic was brutal for business owners in so many ways, but one silver lining emerged from the challenges: an increased value placed upon the importance of brand authenticity.

Brand authenticity essentially means the extent to which a business is true to itself and its customers. It’s about integrity and commitment and honesty. Brand authenticity might sound like a simple, almost obvious approach, but it is shockingly lacking in many businesses today. And, moving forward, that can be a dealbreaker for a large swath of customers, particularly socially-conscious Gen Zees and Millennials.

Underscore brand authenticity in your business by being clear and forthcoming in communications with your customers, investors, and other key stakeholders. Always deliver on both formal (think “Our Promise to Our Customers”) and informal commitments you make. Create an open and engaging line of communication on social media channels and customer service interactions.

Brand authenticity is about accountability. It’s about saying what you mean and meaning what you say. By embracing authenticity, you and your business are much better positioned to grow and retain a loyal customer base for years to come.

Read our 19 Reasons You Need a Business Owner Advisory Board

DOWNLOAD

Written by The Alternative Board

Related posts

Unlearning Conformity: How to Overhaul Old Business Paradigms
Feb. 14, 2024 | Posted by The Alternative Board
Industry is evolving at a record pace, particularly in the post-pandemic era. While COVID lockdowns and shutdowns temporarily changed the way businesses operated and employees engaged, today’s...
How to Be an Agile Leader
Feb. 7, 2024 | Posted by Lee Polevoi
It’s altogether likely that business conditions in 2024 will be at least as tumultuous and unpredictable as they were in 2023. For that reason alone, it’s important to begin the process by which...
Top 3 Strategic Musts for the Coming Year
Jan. 11, 2024 | Posted by The Alternative Board
The first quarter of the year always seems to have business owners dreaming a little bigger, reaching a little higher, and planning innovative ways to improve their organizations in the ensuing...
Tomorrow's Trends: The Future of Leadership Development
Dec. 27, 2023 | Posted by The Alternative Board
As we look forward to the new year, one of the biggest drivers of long-term success for organizations will be the implementation of a leadership development program. But many business owners are so...
Communication Lightbulb: Leadership Transparency Builds Trust
Oct. 26, 2023 | Posted by The Alternative Board
Business leadership transparency is an approach to organizational communication that is characterized by the candid sharing of information, insight into decision-making processes, and conveying...
5 Ways To Lead Your Business Better
Sep. 27, 2023 | Posted by The Alternative Board
One of the most important and effective drivers of business leadership success is intentionality. For a business owner, intentionality refers to having a clear purpose, a well-defined plan, and a...
How to be a Better, Stronger Leader
Sep. 20, 2023 | Posted by Lee Polevoi
Leaders with a forceful vision and presence are in great demand these days. With the global marketplace in a state of continuing flux, businesses need talented individuals who understand the power...
Not Your Father's Business Leadership
Sep. 13, 2023 | Posted by The Alternative Board
Today’s business leaders bear little resemblance to the top brass of yesteryear. Business leadership has evolved significantly over the last 50 years, driven in large part by changes in technology...
What are the 4 Most Common Leadership Styles?
Sep. 6, 2023 | Posted by Lee Polevoi
Depending on who you ask, there may be as many leadership styles as there are leaders in business, government, the entertainment industry, and so on. However, certain leadership traits are...
Ay Yi Yi: The Fascinating World of AI
Jul. 12, 2023 | Posted by The Alternative Board
Artificial intelligence. What once felt wildly futuristic has suddenly become mainstream and is growing more ubiquitous by the minute. You are likely already interacting with AI, even if you are not...