<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=290086984736480&amp;ev=PageView&amp;noscript=1">
word-map-thumb

The Alternative Board Blog

Hootsuite for Social Media Management

Feb. 13, 2013 | Posted by The Alternative Board Worldwide

One Stop for Social Media

 

Without worrying about the tens if not hundreds of social media channels available out there, let's assume you intend to brand yourself on a few of the most popular:  Facebook, Twitter, LinkedIn, and YouTube. Got an update you want to share? You can compose it in the first channel, and then proceed to copy/paste it into each remaining channel until you've covered your social media spectrum. If this sounds tedious, it's because it is...

Enter the Hootsuite platform! One of many tools out there for one-stop social media management, this is an excellent way to monitor and manage all of your feeds from one window. Each feed has its own tab, but the kicker is the text field at the top: you can compose one message and then select the profile(s) to post it! Offering both free and premium memberships, working in Hootsuite can streamline your approach and, more importantly, your monitoring of your brand's engagement.

Want additional insight? Download Harness the Power of Social Media to learn more

DOWNLOAD

A few other nice features included in the Hootsuite interface:

  • Schedule updates (great if you are leading up to an event or planning a campaign).
  • Use the character counter to ensure you aren't going over your limit (i.e. Twitter).
  • Option to "shrink links" you want to share (especially helpful if you have that character limit).
  • Add up to five feeds in Hootsuite Free - more in Hootsuite Pro (premium) - including tabs for keyword searches, lists, etc.

Remember, there's an online conversation going on all day, every day, and it's likely talking about you. It's up to you if you decide to join or not. It's why Social Media Matters.

Read our 19 Reasons You Need a Business Owner Advisory Board

DOWNLOAD

Written by The Alternative Board Worldwide

Related posts

5 Tips on Reducing Workplace Distractions
Feb. 12, 2019 | Posted by The Alternative Board Worldwide
These days, employees are faced with an unprecedented onslaught of workplace distractions, chief among them all the apps and digital sideshows that now pervade everyone’s consciousness. No wonder...
How Does Branding Help Your Marketing Efforts?
Feb. 7, 2019 | Posted by The Alternative Board Worldwide
Everyone used to know what “branding” meant—a logo, name, catchphrase, or some mixture of these and other graphic design elements to promote a business. In the twenty-first century, the concept of...
Planning Your Employee Recruitment Strategy for 2019
Jan. 1, 2019 | Posted by The Alternative Board Worldwide
Getting top-quality new hires isn’t something that happens by accident. Nor should such a recruitment strategy spring up only when an important position suddenly opens up. The key to assembling a...
A Guide to Marketing Your Specialized Business
May. 29, 2018 | Posted by The Alternative Board Worldwide
  Specialized businesses have their own marketing opportunities and challenges. Also known as niche marketing, the focus is on connecting with a specific, targeted audience and communicating the...
Is “Emotional Marketing” the Best Way to Connect with Customers?
Apr. 24, 2018 | Posted by The Alternative Board Worldwide
According to the Small Business Association, “All humans feel four basic emotions: happy, sad, afraid/surprised, and angry/disgusted.” Of course, no business wants to spur feelings of disgust or...
5 Tips for Monitoring Your Competitor’s Marketing Strategy
Apr. 23, 2018 | Posted by The Alternative Board Worldwide
 No matter how unique their product or service, every business has a competitor (or more than one). This is probably a good thing because it means no CEO or business owner can become complacent or...
5 Tips for Leveraging Social Media to Boost Your Sales
Apr. 9, 2018 | Posted by The Alternative Board Worldwide
Like virtually everything else in business, sales activities have been forever altered in the digital era. Use of mobile technology, for example, has dramatically enhanced the ability of sales teams...
Top 6 Sales Pitch Mistakes Your Team Can't Afford to Make
Apr. 9, 2018 | Posted by The Alternative Board Worldwide
It was once considered acceptable to use a “one-size-fits-all” sales pitch with prospects, regardless of their business or industry. Like so much else in today’s marketplace, that sales practice is...
What Technology Is Best for Driving Growth?
Apr. 9, 2018 | Posted by The Alternative Board Worldwide
 Advances in technology have significantly leveled the playing field for small and mid-sized businesses. They now have access to much of the same technological resources previously available only to...
Use Technology to Enhance Your Employee Communications Efforts
Mar. 5, 2018 | Posted by The Alternative Board Worldwide
If improving communications with your employees was on your 2018 list of resolutions, there are many ways to leverage digital technology to achieve this goal. Businesses that still rely on a...