How to Find and Defend Your Competitive Advantage
Sep. 4, 2026 | Posted by John MousseauA competitive advantage for a small business is a repeatable reason you win deals or keep customers at better margins, even when...

A competitive advantage for a small business is a repeatable reason you win deals or keep customers at better margins, even when...
To execute a strategic plan, turn your approved plan into a few owned priorities, a short weekly scoreboard, and a fixed meeting...
Strategic decision making is how you choose between strong options when the stakes are high and the facts are incomplete. Better...
Impartial business advice comes from people with no financial stake in your decision and no reason to tell you what you want to...
A board of directors governs your company with legal authority and votes. A peer advisory board gives you confidential counsel...
Peer advice prepares your business for an exit by putting your plans in front of owners who have already sold or handed off...
The Alternative Board is a peer advisory and business coaching model for privately held business owners. It works through...
A CEO peer group is a small, standing circle of non-competing owners and chief executives who meet on a set schedule to work...
Decision fatigue is the drop in judgment that follows too many decisions in a row. Business owners feel it first because most...
I have spent years sitting in rooms full of owners who each thought they were the only one facing a given problem. Almost every...
Building a support system as a business owner means creating layers of help so no single person carries every hard call. Start...
Most people don't think that they have enough time to understand and learn about how to create or start a successful small business using things like social media such as Facebook and Twitter, email, running website optimizations, making great personal and company tasks for the day and the year, using best practices, and more. With our easy to understand online blog posts about a wide range of topics such as money security, the free market, growing customers, starting the process of building a better product, and access to the tips and tricks that successful entrepreneurs that work with us share, you'll easily be able to follow the main point being made and move on to the next article with ease. It is our hope that after reading some of our articles that you will think to yourself, "I've got to get going on starting my business before my opportunities pass me by!" There is no particular order in which the articles need to be read, so pick a topic that interests you and start learning!
TAB helps forward-thinking business owners grow their businesses, increase profitability and improve their lives by leveraging local business advisory boards, private business coaching and proprietary strategic services.