<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=290086984736480&amp;ev=PageView&amp;noscript=1">
Search
word-map-thumb

The Alternative Board Blog

5 Common Recruiting Mistakes and How to Avoid Them

Jan. 24, 2019 | Posted by The Alternative Board Worldwide
bigstock-Recruitment-Qualification-Miss-90454073-1

You don’t need us to tell you—the goal of hiring talented, qualified job candidates is now a lot harder to achieve than it once was. Businesses are pursuing a wide range of strategies in order to replenish their workforce, and to build new talent for the future.

At the same time, companies often make key recruiting mistakes that not only cost them a great candidate but leave them farther behind the competition. In today’s red-hot job market, such mistakes must be avoided at all costs.

Here’s a look at common recruiting mistakes and how to avoid them:

  1. Inadequate or misleading job descriptions. If your job postings are poorly worded or inaccurate, you’ll attract the wrong type of candidate. Every job posting should clearly delineate the tasks and responsibilities involved, the types of skills and experience required, and some description of the ideal personality for the job. This will help cull responses and get you closer to the “perfect” candidate.
  1. Failing to “sell” your company. Some businesses still don’t understand that the best candidates can pick and choose among many options. They fail to promote their own company’s culture, opportunities for growth, upbeat work environment, and so on. Look at the situation from the job-seeker’s perspective and develop compelling answers to these questions:
  • Why should I want to work for your company?
  • What does your company offer that I can’t find at one of your competitors?
  • How do you foresee the company growing in the near future in ways that benefit me and other potential employees?

You’ll see greater interest among job applicants if you answer these questions in an authentic and inspiring manner.

Want additional insight? Download Harness the Power of Social Media to learn more

DOWNLOAD
  1. Not making recruitment a systematic process. While every job candidate is different, the recruiting process itself shouldn’t be. A systematic process that encompasses sending resumes, taking personality tests, conducting background checks, undergoing interviews, etc., is far more likely to yield great results than a haphazard approach.
  1. Neglecting to leverage social media. If you’re not already using social media to promote your business and attract new talent, now’s the time to get on board. It’s a powerful recruitment tool if you go about it the right way. Here are tips:
  • Everything you post on your company’s website and social media platforms—from blog posts to company news, images and videos—should be filtered through the lens of brand awareness and company culture. Always gauge the potential impact of your content through the eyes of prospective employees. Is what you’re posting likely to attract them or turn them off? Are you portraying your business as a place where people would like to work or are you discouraging further interest?
  • Boost your recruitment efforts by building ties with social media influencers. Seek out industry influencers with sizable networks, share their content and offer high-quality content of your own. As the relationships grow, you can begin touting job opportunities in your company—reaching a far greater audience than might otherwise be possible.
  • Get active on millennial-focused platforms. Explore Snapchat, Instagram and other sites where millennials “hang out.” Building your presence on these sites can result in greater brand awareness among the job-seekers you most wish to attract.
  1. Rejecting candidates the wrong way. Inevitably, not every candidate will be right for your business. But avoid ending the relationship on a sour note. No one wants a disgruntled job applicant tweeting and posting unfavorable comments about your company based on a bad interview or recruiting experience. You never know when a candidate who wasn’t the right fit might (because he or she remembers how pleasant and approachable your recruiters were) refer a friend or colleague who turns out to be precisely the A-player employee you’re looking for.

All of these recruiting mistakes can be avoided, thus upping the odds in your favor of finding the right candidate for the job.

Want more great tips on recruitment? Download our free whitepaper on how to effectively recruit and hire new talent for your company.

 

Read our 19 Reasons You Need a Business Owner Advisory Board

DOWNLOAD

Written by The Alternative Board Worldwide

Related posts

Aligning Employees to Your Company Culture
Apr. 25, 2019 | Posted by The Alternative Board Worldwide
Every organization comes with a unique culture, a set of agreed-upon values that govern the way the company does business. Some companies are better than others in defining that culture, so that...
When You're the HR Department for Your Business
Apr. 23, 2019 | Posted by Phil Spensieri, TAB York Region
Human Resources (HR) is an area that seems to cause most business owners the highest amount of stress. Unfortunately, without an HR Department, HR issues become the responsibility of you, the...
How to Appreciate (And Retain) Your Employees
Apr. 16, 2019 | Posted by The Alternative Board Worldwide
Any business that doesn’t place a high priority on employee appreciation is likely one that sees a fair degree of employee turnover. Back in the day, simply paying a worker on time—and perhaps...
Can You Have a "Fun" Workplace that's also Productive?
Apr. 11, 2019 | Posted by The Alternative Board Worldwide
Somewhere along the line, the idea of a serious, no-fun-zone workplace became institutionalized among American businesses. For a long time, that meant no intersection between “work” and “fun.”...
What are the Worst Mistakes You Can Make as a Leader?
Apr. 4, 2019 | Posted by The Alternative Board Worldwide
It takes a lot of smarts, experience, vision, intuition and skill to be an effective CEO or business owner. But all leaders must be mindful that their ability to make mistakes—just like everyone...
How Stronger Vendor Relationships Can Spur Growth
Apr. 2, 2019 | Posted by The Alternative Board Worldwide
Vendors may not seem like a high-priority constituency to most CEOs and business owners, but in fact, a strong business-vendor relationship can significantly boost growth. Unfortunately, many people...
Are You Ready For Your Exit?  Creating Your Exit Strategy
Mar. 26, 2019 | Posted by Phil Spensieri, TAB York Region
As a business owner, at some point, you will start thinking about what’s next; very often this thinking results in creating an exit strategy (or exit plan) Many business owners that I work with...
How to get better at Consultative Selling
Mar. 21, 2019 | Posted by Joe Zente, TAB Austin
Over the last year, I have interviewed over 100 salespeople on behalf of our clients.  I asked every one of them at the onset to describe their sales approach or methodology. In over 85% of cases,...
How to Plan a "Pivot Strategy" to Grow Your Business
Mar. 12, 2019 | Posted by The Alternative Board Worldwide
“Failure” is a word no CEO or business owner is comfortable with. But inevitably, failure occurs all the time (in lesser or major ways) in the business world. Small companies can’t get a foothold in...
How to Plan for Your Company’s Expansion
Mar. 5, 2019 | Posted by The Alternative Board Worldwide
Successful business growth doesn’t happen accidentally. While there are times when rapid expansion occurs due to unforeseen factors such as large-scale market changes or shifts in demographics, for...