From "Reputation Management" to "Reputation Marketing" - TAB Corporate

From “Reputation Management” to “Reputation Marketing”

May 31, 2017

Time: 10:00 - 10:45 a.m. (MST)
Location : BOSS Webinar

We'll discuss the shift in thinking that's well underway among digital marketers toward reputation-as-a-marketing-channel and how it impacts your business. You'll learn how customer reviews impact businesses, how to see reviews as an asset and not a liability, how to treat customer reviews as a marketing channel and strategies/tactics for review acquisition and amplification.