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The Alternative Board Blog

Featured Blogs

How to Develop Your Company's Unique Selling Proposition
Feb. 13, 2014 | Posted by The Alternative Board Worldwide
How Any Business Can Increase Sales on Small Business Saturday
Nov. 26, 2013 | Posted by The Alternative Board Worldwide

More from TAB

4 Ways To Jumpstart Your Referral Marketing System
Apr. 2, 2014 | Posted by The Alternative Board Worldwide

As discussed in our previous referral marketing post, referrals are the most cost-effective way to acquire new clients for most...

How to Develop Your Company's Unique Selling Proposition
Feb. 13, 2014 | Posted by The Alternative Board Worldwide

The most basic element of every successful company’s marketing message is their Unique Selling Proposition, or USP. In running...

How Any Business Can Increase Sales on Small Business Saturday
Nov. 26, 2013 | Posted by The Alternative Board Worldwide

There’s a big block party and networking event this November 26th, and you’re invited. It’s Small Business Saturday, a concept...

Square One | Your LinkedIn Profile
Jun. 20, 2013 | Posted by The Alternative Board Worldwide

Let's just cut to the chase:  if you're doing any B2B marketing or networking, you need to be on LinkedIn.  I'm amazed when I...

Use Twitter for Prospecting
Jun. 14, 2013 | Posted by The Alternative Board Worldwide

There's Gold in These Twitter Tactics for Sales For business-to-business connections, LinkedIn is your best channel.  But when...

Maximizing Referrals from Your Sources
Jun. 10, 2013 | Posted by The Alternative Board Worldwide

The Bread and Butter of Business Customers If you run a business that is truly valuable to your customers, your network of...

How to Shift the Sales Mindset in the Sharing Economy
May. 28, 2013 | Posted by Dave Scarola

Many top sales experts have advocated for some time that the days of using broadcast advertising and gimmicky sales techniques...

Undergoing Post-Holiday Blues? Celebrate More for Small Business Success
May. 23, 2013 | Posted by The Alternative Board Worldwide

Small business owners know the holidays are a busy time. You've got personal obligations to juggle with running your business....

When Being Different is the Best Thing
May. 14, 2013 | Posted by The Alternative Board Worldwide

Your Unique Selling Proposition Before you can successfully sell your product or service to someone else, you have to sell...

How to get started with a Facebook profile
May. 1, 2013 | Posted by The Alternative Board Worldwide

No, You're Not the Last Person to Join Facebook This post is for the person who really knows they need to start a Facebook...

How to get a younger generation to impulse buy
Jan. 21, 2013 | Posted by The Alternative Board Worldwide

It's hard to be a savvy consumer in the digital age Have you ever grabbed a candy bar on the way out of a grocery store? What...